Naomi Cooper, Author at QDP Member Services

Dental Practice Employee Compensation: Let’s Talk About It!

Open lines of communication with your dental practice staff are important for a number of reasons (practice growth, goal achievement, long-term stability to name a few). However, communicating with staff doesn’t always come easy, especially when they come to you to discuss compensation. A recent article in Dental Products Report addresses the top employee compensation mistakes …

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A Fresh Approach to Dental Benefits: Give Patients a Reason to Come Back

The Buzz / By Naomi Cooper

How an in-house dental savings plan provides dentists with a way to attract more patients and to keep them coming back for care Consider this real-life scenario detailed on the popular Dental Warrior blog. A patient comes into the practice of author Dr. Mike Barr in need of significant work. She had been to the …

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How One Decision Can Help Achieve True Dental Practice Success

The Buzz / By Naomi Cooper

A first-hand look at the impacts an in-house dental savings plan made in one practice Dr. M runs a general practice in rural Oklahoma. While the practice is profitable, Dr. M was looking for something more. He was searching for a way to attract more fee-for-service patients while improving case acceptance rates among his current …

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Dental Practice Success: Evaluating Your Fee Schedule

The Buzz / By Naomi Cooper

The end of the year is an opportune time to examine the business side of your dental practice, and evaluating your fees needs to be a priority. Everywhere we turn, costs are on the rise. The goods and services that allow us to provide dentistry are getting more expensive with each passing year. Lab fees …

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Small Businesses Struggle to Provide Dental Benefits: A Dentist’s Solution

Uncategorized / By Naomi Cooper

Small businesses are finding it hard to continue providing quality healthcare benefits to their employers under the new healthcare laws. The New York Times recently published an article highlighting the obstacle business owners face today: providing adequate benefits to their valued employees that are still affordable to the company. Dental benefits aren’t even included in …

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5 Reasons NOT to Increase Your Reliance on Managed Care

The Buzz / By Naomi Cooper

With reimbursement rates falling across the board, dealing with insurance companies has become more trouble than they are worth. Going in network isn’t the only way to fill the schedule. In fact there are better options for increasing new patient flow and stimulating practice growth without having to increase reliance on managed care. Here are …

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Baby Boomers and Your Dental Practice

The Buzz / By Naomi Cooper

Much of the focus on marketing today is on the Millennial generation (typically considered those born between 1977 and 2002). Online marketing is a hot topic, and Millennials are among the most digitally adept group there is, so it is no wonder that companies strive to capture the Millennial audience. And there is no doubt …

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5 Ways to Market an In-House Dental Membership Plan

The Buzz / By Naomi Cooper

We talk a lot on the blog about the benefits of an in-house dental membership plan (see here, here and here). If you’ve made the decision to go ahead and implement such a program, congratulations! It’s a meaningful first step to take on a path to practice growth and freedom from third party hassles. While you …

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Dental Marketing: Don’t Get Lost in the Crowd

The Buzz / By Naomi Cooper

I hear from many fellow dentists who feel that all dental marketing seems the same. They get frustrated when the same-old marketing techniques fail to produce any real growth, especially when the competition is offering the exact same thing. Discounted tooth whitening and a free toothbrush – does this really excite patients? Not likely. The …

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Dental Practice Success: Breaking Free from Preconceived Notions

The Buzz / By Naomi Cooper

Ever met someone who was dead sure about something, but you could easily see they were wrong? People are very committed to their beliefs. I hear from dentists like this all the time – they’re doing everything right and still not seeing any real growth in their business. Often the problem is that they’ve already …

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