Quality Dental Plan featured in “The Progressive Dentist Magazine”
A note from the Editor:
We’ve chosen Quality Dental Plan (QDP) as our second Revenue Replacement Solution®. I initially met Dr. Marut a couple of years ago – first as a dentist, and secondly, as an entrepreneur who founded NewDocs.com. Over the past couple of years, we’ve kept in touch and I’ve followed his progress with yet another of his entrepreneurial ventures. It’s called Quality Dental Plan and we at The Progressive Dentist magazine think it’s an interesting insurance alternative and something that our subscribers should be aware of as a possible option for your practices.
We have asked Dan to share the details of the plan with you so that you can make an informed decision as to whether or not it might be a good fit for you and your patients.
Let me begin by saying that I’m a dentist, just like you are. I’ve suffered from most of the same frustrations and have been through similar learning curves. Here’s my story. Back in 2001, I bought a one-operatory, run down practice from an elderly dentist in rural Oregon. Most of the practice’s existing patients were insurance-based, had low dental IQs and very little value for dentistry. Those with insurance would only accept the treatment that insurance paid for, and those without coverage generally refused most restorative treatment due to out of pocket costs. I saw this pattern emerging in my practice and wanted to find a different way to practice – to create something that would help my patients feel that they could achieve oral health – and to help me get past these objections. I came across a study on buyer behavior from Harvard University, which talked about the best practices from other industries that had made them successful and decided to apply what big business knows about consumer behavior to my practice. I had nothing to lose and everything to gain.
Professors from Harvard & Columbia Business Schools conducted a study called the “Fee Savings Link” to evaluate the power of membership-based retailers. It found that………..