With reimbursement rates falling across the board, dealing with insurance companies has become more trouble than they are worth. Going in network isn’t the only way to fill the schedule. In fact there are better options for increasing new patient flow and stimulating practice growth without having to increase reliance on managed care. Here are …
5 Reasons NOT to Increase Your Reliance on Managed Care Read More »
Much of the focus on marketing today is on the Millennial generation (typically considered those born between 1977 and 2002). Online marketing is a hot topic, and Millennials are among the most digitally adept group there is, so it is no wonder that companies strive to capture the Millennial audience. And there is no doubt …
I hear from many fellow dentists who feel that all dental marketing seems the same. They get frustrated when the same-old marketing techniques fail to produce any real growth, especially when the competition is offering the exact same thing. Discounted tooth whitening and a free toothbrush – does this really excite patients? Not likely. The …
Did you know that up to 60% of Americans do not have dental insurance? In fact, cost is the #1 reason most people put off dental treatment. When looking to grow your practice, think about how you can reach this segment of the population. How can you best reach those who believe they cannot afford …
As dentists, we need to look at our business through the eyes of our patients. And patients, particularly those who have been avoiding the dentist, don’t see dentistry the same way we do. They see us dentists as cold and uncaring, and they see our practices as sterile. Even if this isn’t actually true, it …
